The CUA Way
Our shared values are care, create and contribute. We’ve fine-tuned them so they align more closely with what’s important to our customers and wider community.Care Create ContributeWe are friendly, we respect and help our customers and each other. This has been part of our DNA since 1946.We create solutions, happiness and trust for our customers and each other. Whether it is by our innovative products or the way we act, we help our customers enjoy full and rewarding lives.We are all part of the success of CUA and we work collaboratively to contribute to CUA’s growth and create a strong sustainable organisation to benefit our customers, our communities and ourselves.