Head of Category Development - Petcare


  • Independent role heading up Category in Mars Petcare Australia
  • Play a key bridging role between Sales and Marketing to drive the category agenda
  • Lead a small team of category experts, access to flexible working

We have an exciting opportunity for an experienced Head of Category Development to lead the Mars Petcare Australia category team based in Melbourne.

In this newly created role, you will deliver best in class category leadership and drive the customer category growth agenda, building strong and influential relationships with key customers focused on delivering shopper, channel and category centric solutions so that Mars is viewed as “THE” trusted category expert.

You will lead a team of 3 category experts responsible for developing category growth insights-based solutions, creating and executing Mars ‘Picture of Success’ for the channel and customer, and optimizing sales revenue and profitability.

What would be your key responsibilities?

  • Facilitate & develop customer category plans and directly partner these customers providing category insights in the annual planning cycle and sales national meetings
  • Engage and partner multiple internal teams to ensure we drive customer engagement through the development of customer growth plans
  • Lead the development and delivery of internal 6 monthly deployment Forum to achieve long term customer category strategies
  • Own and deploy the Mars Petcare category strategy and drive the adoption of it across the business
  • Motivate, engage and inspire the category team to deliver both the teams and the one demand agenda

What are we looking for?

  • A Category expert with experience partnering Coles or Woolworths in a sales or category role
  • Solid understanding of range reviews, category management principles strategies and tactics
  • Experience working with NPD/Innovation and comfortable with Quantium and Nielsen data
  • An adept communicator with an ability to bring the voice of the customer internally
  • A proven ability to lead, support and coach a team of category, marketing or sales experts
  • As the growth of the Petcare category continues to accelerate, this fabulous leadership opportunity would suit a customer focused category expert who is passionate about bringing the category and customer lens into a large and matrixed business such as Mars.

What can you expect from Mars?

  • Awarded #4 in the Best Places to Work Australia survey for 2020
  • Opportunity to make a difference with our volunteer and ambassador programs
  • Work within an environment where pets really are our best friends, with dogs in the office
  • Have a real impact on creating a better world for pets, a world where they’re healthy, happy and welcome.

About Mars:

What do M&M’s®, SNICKERS®, EXTRA®, ECLIPSE®, PEDIGREE®, WHISKAS®, ROYAL CANIN®, MasterFoods®, UNCLE BEN'S®, MARS®, SKITTLES®, and UNCLE BEN’S® have in common? They're all made by Mars. We're a family-owned, principle led business that's been making products for people (and the pets they love) for more than 100 years. Together, our 125,000+ Associates around the world are empowered to take action every day towards the world we want tomorrow. Because we know, the world we want tomorrow starts with how we do business today.

For more information visit careers.mars.com.

Mars Australia & New Zealand is an equal opportunity employer committed to providing a working environment that embraces and values inclusion and diversity. As we prefer to manage all sourcing directly, introductions via agency will not be accepted.

About us:

What do MARS®, SNICKERS®, EXTRA®, ECLIPSE®, SKITTLES®, PEDIGREE®, WHISKAS®, SCHMACKOS™, ROYAL CANIN®, DOLMIO® and MasterFoods® have in common? They're all made by Mars! We're a family-owned, principle led business that's been making products for people (and the pets they love) for more than 100 years. Together, our 125,000+ Associates around the world are empowered to take action every day towards the world we want tomorrow. Because we know, the world we want tomorrow starts with how we do business today. For more information visit careers.mars.com.

Disclaimer:

Mars Australia & New Zealand is an equal opportunity employer committed to providing a working environment that embraces and values inclusion and diversity. As we prefer to manage all sourcing directly, introductions via agency will not be accepted.


  • Independent role heading up Category in Mars Petcare Australia
  • Play a key bridging role between Sales and Marketing to drive the category agenda
  • Lead a small team of category experts, access to flexible working

We have an exciting opportunity for an experienced Head of Category Development to lead the Mars Petcare Australia category team based in Melbourne.

In this newly created role, you will deliver best in class category leadership and drive the customer category growth agenda, building strong and influential relationships with key customers focused on delivering shopper, channel and category centric solutions so that Mars is viewed as “THE” trusted category expert.

You will lead a team of 3 category experts responsible for developing category growth insights-based solutions, creating and executing Mars ‘Picture of Success’ for the channel and customer, and optimizing sales revenue and profitability.

What would be your key responsibilities?

  • Facilitate & develop customer category plans and directly partner these customers providing category insights in the annual planning cycle and sales national meetings
  • Engage and partner multiple internal teams to ensure we drive customer engagement through the development of customer growth plans
  • Lead the development and delivery of internal 6 monthly deployment Forum to achieve long term customer category strategies
  • Own and deploy the Mars Petcare category strategy and drive the adoption of it across the business
  • Motivate, engage and inspire the category team to deliver both the teams and the one demand agenda

What are we looking for?

  • A Category expert with experience partnering Coles or Woolworths in a sales or category role
  • Solid understanding of range reviews, category management principles strategies and tactics
  • Experience working with NPD/Innovation and comfortable with Quantium and Nielsen data
  • An adept communicator with an ability to bring the voice of the customer internally
  • A proven ability to lead, support and coach a team of category, marketing or sales experts
  • As the growth of the Petcare category continues to accelerate, this fabulous leadership opportunity would suit a customer focused category expert who is passionate about bringing the category and customer lens into a large and matrixed business such as Mars.

What can you expect from Mars?

  • Awarded #4 in the Best Places to Work Australia survey for 2020
  • Opportunity to make a difference with our volunteer and ambassador programs
  • Work within an environment where pets really are our best friends, with dogs in the office
  • Have a real impact on creating a better world for pets, a world where they’re healthy, happy and welcome.

About Mars:

What do M&M’s®, SNICKERS®, EXTRA®, ECLIPSE®, PEDIGREE®, WHISKAS®, ROYAL CANIN®, MasterFoods®, UNCLE BEN'S®, MARS®, SKITTLES®, and UNCLE BEN’S® have in common? They're all made by Mars. We're a family-owned, principle led business that's been making products for people (and the pets they love) for more than 100 years. Together, our 125,000+ Associates around the world are empowered to take action every day towards the world we want tomorrow. Because we know, the world we want tomorrow starts with how we do business today.

For more information visit careers.mars.com.

Mars Australia & New Zealand is an equal opportunity employer committed to providing a working environment that embraces and values inclusion and diversity. As we prefer to manage all sourcing directly, introductions via agency will not be accepted.

About us:

What do MARS®, SNICKERS®, EXTRA®, ECLIPSE®, SKITTLES®, PEDIGREE®, WHISKAS®, SCHMACKOS™, ROYAL CANIN®, DOLMIO® and MasterFoods® have in common? They're all made by Mars! We're a family-owned, principle led business that's been making products for people (and the pets they love) for more than 100 years. Together, our 125,000+ Associates around the world are empowered to take action every day towards the world we want tomorrow. Because we know, the world we want tomorrow starts with how we do business today. For more information visit careers.mars.com.

Disclaimer:

Mars Australia & New Zealand is an equal opportunity employer committed to providing a working environment that embraces and values inclusion and diversity. As we prefer to manage all sourcing directly, introductions via agency will not be accepted.

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