Marketing Content Specialist


This is your opportunity to join a newly formed and passionate team and be a part of a bigger change at AGL.

The Marketing Content Specialist will drive best practice content plans and production to support the overall strategic objectives across acquisition, retention, digital, brand and customer experience.


Your key responsibilities will be to:

  • Produce and implement strategic and commercially focused marketing content plans for residential and business customers using customer insights, analytics and best practice content knowledge
  • Form strong relationships with multiple stakeholders to achieve positive outcomes
  • Work with agencies and suppliers to produce commercially focused content and distribution and amplification plans for a variety of channels including but not limited to owned channels, social, third party websites, EDMs

To be successful, you’ll have:

  • Extensive experience in a digital and content marketing environment
  • Comprehensive writing experience with strong attention to detail and an understanding of how to optimize content for SEO
  • The ability to work collaboratively and be an advocate within and outside of the organisation
  • High quality influencing, negotiation, interpersonal and relationship building skills
  • Understanding of tag management, and Adobe Analytics

What’s in it for you?
You’ll be working in an A-grade building with state of the art activity based working facilities. Being supported by our new flexible ways of working. We call it Smarter Working.

You’ll get the opportunity to work with some of the most engaged and innovative in the business. Being exposed to more opportunities to advance your skills and career.

Working in a company the size of ours the sky’s the limit for your career aspirations and we’re focused on investing in you.


About us
It truly is an exciting time to be part of AGL Energy as we lead the way in generating sustainable energy solutions for all Australians.

With a heritage of over 175 years and listed in the top 50 companies on the ASX, AGL offers a genuinely diverse, safe and supportive work environment, where "actions not words" fosters a culture of achievement and personal development.

Come with us on a journey of exploration and creativity, doing the same things differently, better, faster by encompassing innovation and passion for a more sustainable world.

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